Ever notice someone’s eyes sparkle at a pen or stress ball show? Rarely. But you instantly have a crowd if you replace those overused selections with a table loaded with promotional tape measure items. Here there is one “wow, I’ll actually use this!” component. Nobody ever forgot about a pocket sized tape measure they dropped in a drawer.
Of course, measuring tools are timeless. Teachers, builders, do it yourselfers, even architects always have one right at hand. Giving a good personalized tape measure right away builds rapport whether your audience comprises of tradespeople or just house organizers driven by a love of leveling picture frames. The Advertising Specialty Institute actually reports that 62% of respondents keep advertising materials for more than a year. Every measurement is basically anyplace a billboard in glove compartments, workplace drawers, kitchen garbage cans.
Customizing adds a little taste. Plastic, metal, or even rubberized materials’ outside embrace your company’s emblem and color. Are more smiles what you are seeking for? Toss on a carabiner clip or a keychain ring. Many choices, built in levels, metric and imperial units, neon accents, snap back thumb locks. Every project will gain from a bit of smart branding.
Another crucial factor is size. Classic three foot tape is great for pockets and niches; the huge 25 footers are still appropriate for major jobs. Both get daily utility points and garner interest. Moreover, there are no breakable screens, batteries to recharge, or tech compatibility problems tape measures never go out of style.
Trade show grounds are a sensory assault. Not another business card for the recycle pail, attendees want something physical. People spin a promo tape by its cord, test the retraction, and toss it straight into their bag. Every visit to the names of the hardware stores, rental homes, or school projects you.
Positive budgets? accurate. Many robust tape measures go from $1 to $4 each piece when you have volume orders. Given their shelf life and appeal, that is money well spent for many impressions. All year long garage sales, apartment move ins, furniture delivery days will all exhibit your logo.
Create a size contest or game with original booth energy. Someone else could also guess the length of that new conference table. Premium tape measurements correspond to fastest approximations. Talk starts, jokes abound, and suddenly your booth stands out rather than just another stop.
Trade gatherings really are about standing out. Not only distances, but a promotional tape measure measures your brand to fit practical, memorable, and consistent exposure. Hand one out right now and find out how long your brand lives relative to any letter opener.